In the ever-evolving landscape of design, the integration of digitalization has sparked a debate on its alignment with sustainability principles. This article delves into the multifaceted relationship between digitalization and sustainability from a design perspective, examining both the opportunities it presents and the challenges it poses.

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As a graphic designer with a background in advertising, transitioning my career towards User Experience (UX) design has been both challenging and rewarding. However, what has truly transformed my perspective is the realization of how sustainability and UX are intricately linked, and how integrating nature into the design process can lead to profound positive outcomes, not only for the product but also for the planet.

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